4R Plus Supporter Portal
Supporters of the 4R Plus program are encouraged to incorporate the materials provided below into your own education and communication efforts. Together, we can accelerate adoption of nutrient stewardship and conservation practices that will benefit our farms, our soils and our waters.
General Information
Market Research Highlights
Market research was completed in early 2017 to determine how CCAs and farmers understand 4R nutrient management and conservation practices and to identify where they get information.
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Program Messages
This document provides supporters messages to incorporate into internal and external communications about 4R Plus.
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Brand Guidelines
It’s important to maintain a consistent brand look. Take time to review the brand guidelines.
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Brand Logos
Supporters can incorporate 4R Plus logos into their print and digital communications, plus signage.
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4R Icons
When communicating about the 4Rs of nutrient stewardship, use these icons to emphasize the importance of the right source, right time, right rate and right place.
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Ask a Question
Click on the green button below or email us at 4RPlusNutrientManagement@gmail.com if you have a question about any of the content on this page.
Ask a QuestionKey Assets
4R Plus Brochure: High Resolution
This brochure provides an overview of 4R Plus, including nutrient stewardship and conservation practices as well as quotes from Iowa farmers who have successfully implemented 4R Plus practices in their farming operations. This high resolution PDF can be used to print high-quality copies. Note that the brochure must not be altered in any way, and it must adhere to these printing specs.
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4R Plus Brochure: Low Resolution
A low resolution PDF of the brochure is included for emailing purposes, inserting into newsletters, etc.
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4R Plus Fact Sheet: High Resolution
This front/back, 8.5” x 11” piece, provides a brief overview of 4R Plus. It is intended as an easy-to-print piece and can be handed out to your stakeholders to provide information about 4R Plus. A high resolution PDF is included for printing purposes.
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4R Plus Fact Sheet: Low Resolution
A low resolution PDF of this front/back piece is included for emailing, inserting into newsletters, etc.
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4R Plus PowerPoint Presentation
This PowerPoint presentation provides crop advisers, agronomists and others with background information on 4R Plus. Talking points have been included in the notes section of each page.
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4R Plus Pull Up Banners
We have created four pull up banner graphics promoting the program. If you are interested in printing these graphics on a pull up banner, the graphic files can be downloaded. The banners can be used at field days, conferences, meetings, etc.
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4R Plus Poster
We’ve also created a 11” X 17” high resolution poster you can print and display in your office or at an event.
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Website: 4RPlus.org
Supporters are encouraged to include the website address in their communications.
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4R Plus Digital Ad
Add this graphic to your website or digital newsletter and link the "learn more" button to www.4RPlus.org.
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Ask a Question
Click on the green button below or email us at 4RPlusNutrientManagement@gmail.com if you have a question about any of the content on this page.
Ask a QuestionPromotional Materials
Website Copy
Show your support for 4R Plus by placing copy and graphics on your website that explain the program.
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Newsletter Copy
Use this text and graphics to show your support for 4R Plus when communicating in printed or digital newsletters.
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Email Copy
This copy can be used in email communications to announce your support for the 4R Plus program.
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Social Media Copy
Use these suggested posts on your social media channels to remind your followers you are a supporter of the 4R Plus program.
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Ask a Question
Click on the green button below or email us at 4RPlusNutrientManagement@gmail.com if you have a question about any of the content on this page.
Ask a Question4R Plus Videos and CCA Courses
4R Plus Videos
4R Plus has developed several videos featuring farmers and experts discussing a variety of topics. Embed the videos on your website and utilize them in your digital communications.
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CCA Courses
Learn about the five courses available for continuing education unit credits and promote this page to CCAs to spread information about 4R Plus practices.
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Newsletter Copy
Use this text when communicating about the videos in printed or digital newsletters.
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Email Copy
This copy can be used in your email communications to promote the videos to farmers.
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Social Media Copy: Twitter
Use these suggested posts on Twitter to remind your followers about the videos throughout the year.
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Social Media Copy: Facebook
Use these suggested posts on Facebook to remind your followers about the videos throughout the year.
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Images
These images can be placed on your website and used in newsletters and more to promote the videos. When using the conservation-themed images direct users to this page: https://4rplus.org/conservation-practices/ and when using the nutrient-themed images direct users to this page: https://4rplus.org/nutrient-management/
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Ask a Question
Click on the green button below or email us at 4RPlusNutrientManagement@gmail.com if you have a question about any of the content on this page.
Ask a Question